Implementation of a Performance Metrics-Based Dashboard Summary Feature on the One Direction Website for Sales Monitoring
DOI:
https://doi.org/10.62535/2a057970Keywords:
dashboard summary, performance metrics, prototyping method, sales monitoring, user acceptance testingAbstract
Tactical decision-making in the telecommunications industry requires fast and centralized access to sales performance data. However, performance metrics on the internal corporate website used by PT XYZ are currently distributed across separate modules, leading to repetitive navigation and risks of data inconsistency from manual compilation. This study aims to design and implement a Dashboard Summary feature as a centralized monitoring interface for the Eastern Jabotabek regional division. The system was developed using the Prototyping method, utilizing Laravel as the backend framework and Tailwind CSS for the responsive frontend. The feature integrates three key performance metrics, namely Revenue, Broadband Pack (BBPACK), and Market Share, alongside a Managerial Notes module for the structured documentation of managerial action plans. System validation was carried out through Black Box Testing across 43 test scenarios and direct SQL query comparisons, both of which yielded a 100% success rate. User Acceptance Testing (UAT) involving ten purposively selected respondents produced an overall acceptance score of 95.94%, categorized as Very Feasible. These results indicate that the developed Dashboard Summary feature effectively consolidates fragmented performance data into a single, reliable interface, thereby supporting faster and more consistent operational decision-making.
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